Date: Wednesday the 18th March 2020
Location: Priory Barn & Cottages, Nr Wetherby

Buy your ticket here!

QueenBeady.com is thrilled to be collaborating on a number of exciting projects with YorksInstaMeet including a business workshop where we will be delving deep into the core of your business, your brand and your values to identify and attract your target customers through the art of storytelling, rather than hard selling.

Visual content is King. The exponential growth of Instagram and Pinterest and their popularity with audiences, businesses (both large and small), and marketers and advertisers, shows that visual marketing is paramount to the social media strategy of any business. In this workshop, we will help you to incorporate that into your business plan in a more creative way, that works for you.

This workshop has been designed not only to give you a peek in to the e-course that we will be collectively launching in Summer 2020 but it’s also a great foundation for those who are looking to find their voice and style on Social Media, to attract the right customer tribe and forge collaborations with other local businesses using the art of visual storytelling.

What is visual storytelling?

“A visual narrative (also visual storytelling) is a story told primarily through the use of visual media. The story may be told using still photography, illustration, or video, and can also be enhanced with graphics, music, voice and other audio.”

With one billion monthly active users on Instagram alone, the potential audience to your business is huge. But the purpose of social media is exactly that, to be social. The key is to define your brand and create a great story to accompany it, which draws people in and speaks to your perfect customer. If you’re wanting to get to the heart of what makes your perfect customer tribe engage with your content (and ultimately buy your product or use your service), it all starts with understanding them and having them at the forefront of everything you do.

This course is perfect for those who:-

• are feeling a little lost with the direction of your brand or business
• struggle for content ideas and having a consistent, coherent strategy on social media
• are doing too much selling and not enough engaging story-telling on social media
• want to share more than just photographs of their product or service
• feel like their images don’t convey the personality or vibe of their business
• want actions to take away and implement in to their brand marketing.

The Tutor : QueenBeady

Bee from the successful blog QueenBeady.com, is a local, award-winning blogger who hails from Yorkshire. She started her travel and lifestyle blog and Instagram account @queenbeady in 2011 and has built a large, highly engaged community of followers, which has seen her nominated for awards for her Instagram, photography and blog content. Bee has amassed a huge following of over 40,000 across her social media and blog platforms and has worked with well known brands such as Harvey Nichols, Jet 2 Holidays and Barbour to name a few.

As a blogger, Bee had to master and excel in a multitude of roles, from admin, accounts, marketing, writing & proofreading, graphic design, photographer, stylist and more which sits all under the one umbrella as a content creator.

There are few business coaches out there who have had hands on experience of building a brand from scratch. Bee knows first hand how hard it can be to juggle everything, whilst making sure that you’re reaching the right people with your business. She shares her extensive knowledge in an an easy-to-understand way.

Dates, Location & What’s included

On Wednesday the 18th March 2020, set in the stunning location of Priory Barn and Cottages near Wetherby (perfectly situated between Leeds, Harrogate and York), guests will be greeted in the beautiful Barn from 9:30am to 10am with coffee and tea and a selection of pastries, with the opportunity to mingle with, and get to know, a diverse, creative group of local business owners.

The workshop will span 10am to 2pm, with a delicious light buffet lunch featuring a selection of sandwiches, wraps and cakes.

In this workshop, you will:-

• go in depth to identify your perfect customer
• define your brand, your values and your “why”
• create a mood-board (a collage of images and text) which will represent your brand so that you can accurately communicate your brand visually
• create a catalogue of stories to tell that will engage your audience, for use on social media content and blogs.
• plan out your next 9 Instagram or Facebook posts.
• learn the importance of hashtags and creating your own hashtag
• discover the editing steps needed to cultivate stunning images
• learn the apps that can reduce your time online and yet maximise your effectiveness on social media.
• have a hands-on, short photography session, discussing hints & tips on photography for social media.
• Every attendee will receive a booklet that we will work through the day and tasks you can use within your business after the event.

​Delegates will also be entered in to a prize draw to win a space on our e-course that launches in 2020, and every attendee will get a 10% discount off the cost of the e-course!

Remember, tickets are very limited so be sure to book your ticket today before the session sells out.

We cant wait to see you there!

Buy your ticket here!